CPG Unpacked: Navigating today’s investment climate
A conversation with The Angel Group and JCB Growth on securing funding and scaling brands to national category leaders.
Looking to attract investors and secure funding to scale your CPG brand? Join Social Nature for a 45-minute live chat with Chris Robb, Managing Partner at The Angel Group, and Jamie Borteck, Board Member and Advisor at JCB Growth, as these experts unpack everything growing CPG brands need to know about today’s fundraising climate.
Whether you're just starting out or scaling up, this CPG Unpacked session will give you tools and insights you can’t miss out on from proven leaders who have helped top brands like Better Sour, RIND Snacks, Ithaca Hummus, and Ethel's Baking Company secure funding and expand into national retailers like Whole Foods, Target, and Costco.
Don't miss out—register now!
Key discussion points:
- Fundraising for CPG Brands: What you need to know about today’s investment climate.
- Attracting Investors: How to get in front of key investors and why your brand should consider pitching to the Angel Group.
- Investor Communities: Finding the right investor community to support your brand’s growth stage.
- Board Members & Strategic Advisors: The role they play in guiding brands to success.
- Tips for brands to outperform velocity expectations: Strategies to drive sales and scale faster with Social Nature
The virtual chat will include 30-35 minutes of discussion followed by a 10-15 minute Q&A session - be sure to include your questions when you sign up!
Meet the panelists
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Chris Robb
Managing Partner, The Angel Group
Chris Robb is a brand strategist and entrepreneur in the North American natural food industry. Chris is a managing partner in The Angel Group, and executive for Dirty Hands, a national sales and merchandising company specializing in store level execution for the highest velocity brands in premium natural food retail. Chris has been advising and investing in early stage brands since 2014. Chris is a strategic advisor and investor personally to multiple early stage brands, working with notable clients like RIND Snacks and Better Sour, and is also a mentor for Endeavor Detroit.
.png?width=200&height=200&name=Untitled%20design%20(21).png "Jamie Borteck, Board Member & Advisor at JCB Growth Ventures")
Jamie Borteck
Board Member & Advisor, JCB Growth Ventures
Jamie has spent over 25 years in CPG general management with depth in Sales, Marketing, and General Management. After leading national brands at Kraft Foods for 7 years (ie. 100 Calorie Packs, Back To Nature, Chips Ahoy!), Jamie spent 12 collective years in leadership roles driving success for emerging brands Food Should Taste Good (VP Marketing), Justin’s (SVP of Sales & Marketing), and Grillo’s Pickles (President). Over the last 5 years, Jamie has been a dedicated independent board member/advisor helping a portfolio of emerging “fighter” brands (Rind Snacks, Actual Veggies, Ethel’s Baking, Ithaca Hummus, Dewey’s, Stone & Skillet, etc) succeed in their goals.
Ashlie Winson-Jones
Head of Business Development, Social Nature
Ashlie is a founding member of Social Nature, the leading go-to-market platform for better-for-you brands in North America. She is a top-performing sales and marketing executive with over 10 years of experience leveling up purpose-driven, tech-enabled companies.
.png?width=400&height=467&name=Untitled%20design%20(3).png "Untitled design (3)")
Mark your calendar!
Our next Fireside Chat will focus on shopper marketing.
Save the date: Wednesday, September 19 at 9am PT / 12pm ET
We’ll be speaking with beloved brand Brami as they share insights from their recent campaigns with Social Nature, including their trial of the new buy one get one discount offer.
We’ll also hear from shopper marketing and retail media experts, Hayden Consultancy, about their work with Brami to support the brand’s growth in revenue, profitability, and household penetration.